A podcast for those who design, develop and run websites.

Boagworld is the blog of web strategist Paul Boag who lives in the heart of rural Dorset (hence the cows). He produces a weekly podcast with UX consultant Marcus Lillington on building and running websites. They also run the web design agency Headscape.

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Latest Shows

216. Thanks for all the fish: This week on Boagworld: Chris Coyier talks CSS and more, we say goodbye to the boagworld podcast and ask what can you listen to now?
215. Web Directions: This week on Boagworld: Emerging trends at Web Direction @Media, playful web design and death to design by committee.
214. When to hire a web designer: This week on Boagworld: When to hire a web agency, user testing on disposable websites and a need for speed.
213. Getting all emotional: This week on Boagworld: Stephen Anderson on emotional design, I review the iPad and we talk fonts, flash and fotos.
212. More skills to learn: This week on Boagworld: 5 new skills every web designer needs to know and how to be inspired while maintaining focus.

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Don’t reduce your audience to a stereotype

Posted in Marketing on: 02-09-10 by Paul Boag

One of the biggest dangers as a web designer or website owner is to stereotype your users and so misjudge their needs and attitudes.

This post currently has 5 responses.

Design / Calling BS on perfectionism

I am fed up with web designers who are seeking mythical perfection in design. Its time to become a pragmatist.

Random / Work less, produce more

As web professionals we have a culture of long hours. This has to change.

Usability / You’re a failure: Deal with it

Every website has points of failure. It is inevitable. The question is do you know what they are and are you doing something about them?

What people say about Boagworld

Don’t reduce your audience to a stereotype « Boagworld http://ow.ly/2ypVC #web #design #ux #ui #planning #marketing #internet #advertising

Posted by: dutchoh1 (Brian Pinkney)

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Audio tip of the day

From the Website Owners Manual

The Website Owners Manual is my guide to running a successful website. From hiring a web designer to planning a web strategy, the Website Owners Manual tells you all you need to know. To accompany this book I have started recording daily tips on managing your website. Listen to the latest advice below.

Additional Information

Worth reading

Here are some recommended reading for those who want more. You can subscribe to these links via Twitter. If you have a suggestion for a link email Paul Stanton.

Produced by Headscape

Boagworld is produced by the web design agency Headscape founded by Marcus, Paul and Chris Scott. Headscape also has a number of other talented guys who blog. Check them out.

Craig Rowe is one of our amazing developers and writes some superb posts on everything from .net to AIR apps.
Ed Merritt is a Headscape designer who's blog contains examples of his work and a number of free Wordpress themes.
Dave McDermid is a Headscape developer who has an excellent blog. He blogs on everything from AJAX to security.
Rob Borley is one of our project managers and blogs regularly on client and project management issues.
Leigh Howells is our multimedia design guru (whatever one of those is). He blogs on a mixture of design and music.

Paul elsewhere

Paul just can't shut up. He publishes regular audioboos, speaks regularly and is addicted to twitter. He also has a personal blog where he shares random thoughts, inspirational articles and stuff he thinks is cool. See the latest below: