Be treated as an expert
By listening to this season of the podcast and reading the associated ebook, you will discover that mutual respect between yourself and the client is key to success. We will explain how to change your attitude towards clients and encourage them to see you as an expert.
Learn how education can save you time and money
Working with clients should be an education for both yourself and the client. You will discover why understanding the client's business and teaching them about web design best practice will mean projects stay on time and within budget.
Improve how you communicate with clients
Client centric web design is about good communication. We explain why communication is a vital part of working with clients and how to improve your communication skills.
Master working together with clients
Many web designers exclude the client from the web design process by limiting iterations and opportunities for comment. Client centric web design takes the opposite approach by giving the client a sense of ownership over their site, so ensuring the sign off process goes smoothly.
Get feedback that helps rather than hinders
When a client tells you to change the colour or move an element, it does nothing to help. What if you could get feedback that provided real, valuable insights, that helped improve the site? We show you how to do this as well as how to handle unhelpful feedback.
Client centric design encourages clients to comment on the web design process. But how do you keep the client focused and encouraging the right type of feedback?
Design is the subject most likely to undermine the client / designer relationship. This post focuses on how to get client and designer working together effectively over design, rather than it descending into a power struggle.
A big part of client centric web design is being focused on business drivers and objectives. In this post we look at how to increase your knowledge of the clients business.
Too many client relationships are like something from a bad romantic comedy. In this post we look at how working with clients is much like dating. Marcus and Paul are the love doctors laying down principles for the perfect relationship.
For the client/designer relationship to work both parties need to respect the other. In this post we explore how to move the clients perception of you as a pixel pusher to that of an expert.
In the first episode of season 3 we introduce client centric design. This methodology addresses the negative attitude that exists towards client work and has the potential to transform your business.