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We often reduce brand down to a logo, colour palette and some nice typography. In reality it is more about personality than visuals.
Is your organisation failing to grasp the most basic element of social media; to be social? This may well be the reason you are failing to engage users.
Since my last run in with the SEO community I have been doing an experiment and am now ready to share the results.
Duplicate content on a site is not grounds for action on that site unless it appears that the intent of the duplicate content is to be deceptive and manipulate search engine results. If your site suff…
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With everybody from Britney to Obama now on Twitter it is safe to say the social networking platform has gone mainstream. But what does this mean for the service and how can we as website owners use it?
So you want to drive traffic using comment posting? Well, there is a right way and a wrong way.
‘Become number one on Google’ – The dream of every website owner and titles like that grab people’s attention. What can you do to help achieve that dream without resorting to black hat techniques?
For many, the Holy Grail of a successful website is ‘stickiness’. How do I keep users coming back for more?
There are so many SEO companies and so much advice about how to get ranked highly on Google. How can you tell the good from the bad?
For many businesses a website is a lead generation tool. However, although a lot of thought is put into the website itself, very little is put into the gathering of the leads that result from the website.
If I have told you once, I have told you a hundred times… get a web feed (RSS) on your website! Microsoft has just launched Windows Live, and at the heart of it lies the humble RSS feed.
There is a lot of out of date advice online regarding search engine optimisation. However, there are some underlying principles that remain true.