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Better UX archive

A successful website has to be about more than pretty design or even fulfilling business objectives. A successful website has to meet the needs of users. Customer service and usability lies at the heart of differentiating yourself from the competition. However, a great user experience doesn’t just meet user needs, it also nudges them in the right direction to ensure an outcome that benefits both the user and your business.

Latest in Better UX

Better UX : Workfu, a case study in simplicity

I wanted to share with you a quick review of a new web application called Workfu. Workfu provides a ‘smart profile’ for your professional life. Think of it as a simplified (and in my opinion be…

Better UX : An alternative approach to personas

Personas are a great way to help visualise the people you are designing for. However, sometimes the traditional approach can be a bit overwhelming. Fortunately there is an alternative.

Better UX : Making web forms conversational

Are you caring about your web forms? I came across this great article on Smashing Magazine from last November talking about web forms. The post is stuffed with great advice, but the following leapt o…

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