I am taking part in an exciting new project called IQ9A. The idea is simple, once a week, 9 experts are asked to answer one question in a range of different categories.

Unsurprisingly my category is web and design. Here is my answer to the first question:

Where do you take inspiration from in the off-line world to ensure your designs are original and not just following a trend?

I would love to read your answer to the same question in the comments below