Twylah gives your tweets new life

One of the big problems with Twitter is that tweets have a short shelf life. Within a few hours of tweeting they have dropped off of a persons stream never to be seen again. When using twitter to market this is frustrating.

As a user twitter can be frustrating too. When considering a new person to follow, it is hard to get a sense of what they tweet about from their last few tweets.

Twylah aims to solve both of these problems.

Twylah creates an alternative to the default user twitter homepage. Instead of showing the latest tweets it shows a selection for each of the subjects you tweet regularly about.

For example if you look at the screenshot below you can see I tweet about:

  • Twitter (how meta!)
  • Christmas
  • Clients
  • Apps
  • Books
  • and more

My Twylah homepage

For users this is a nice snapshot of what people tweet about and for marketeers it keeps tweets alive long after their normal expiry date.

Personally, I love the idea that I can see everything a particular twitter user has tweeted on a certain subject.

Admittedly the technology is not perfect, but I see lots of potential in this approach.

  • http://twitter.com/NathanSudds Nathan Sudds

    This looks very interesting — thanks for sharing it Paul.   I’d also like to see this flipped on it’s head and allow me to view other people’s Twitter profiles this way (without them having to have an account).   Or better yet, group posts from people that I’m following in this way for me to see in categories based on topics I am interested in too (maybe based on what I tweet, favorite, retweet, etc).

    I’m saying this while waiting for my invite right now, so maybe once I have an account I’ll learn much more but I feel like there’s always so much flowing down from all the people I follow that I miss a lot of good stuff. 

  • http://twitter.com/NathanSudds Nathan Sudds

    This looks very interesting — thanks for sharing it Paul.   I’d also like to see this flipped on it’s head and allow me to view other people’s Twitter profiles this way (without them having to have an account).   Or better yet, group posts from people that I’m following in this way for me to see in categories based on topics I am interested in too (maybe based on what I tweet, favorite, retweet, etc).

    I’m saying this while waiting for my invite right now, so maybe once I have an account I’ll learn much more but I feel like there’s always so much flowing down from all the people I follow that I miss a lot of good stuff. 

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