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A podcast for those who design, develop and run websites.

Boagworld is the blog of web strategist Paul Boag who lives in the heart of rural Dorset (hence the cows). He produces a weekly podcast with UX consultant Marcus Lillington on building and running websites. They also run the web design agency Headscape.

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Ecommerce quick order

Posted in Reviews on: Tuesday, October 23, 2007 by Paul Boag

A get a steady trickle of emails asking about the application of ‘web 2.0.’ How do the cool things we see on the trendy new generation of sites apply to the everyday web projects we are involved with?

I believe that almost any site can benefit from technologies such as AJAX and . These technologies and websites offer an improved user experience that can help even the most inexperienced of web user. In this I show how the lessons learnt from the new generation of website can be applied even to the over 60s market where Internet experience is minimal.


The video is best viewed full screen. Click on the menu option and then on the icon in the top right of the video. Alternatively pop over to the Wiltshire Farm Foods website and try the quick order facility yourself.

What did you think about this post?

6 Comments

Comments are for the discussion of this post. If you have other questions / comments then post them to the forum or send me an email

  • Jamie Knight says:

    hiya,
    okay, to start of with, the post was very nice, i really like your video include…
    I also really liked the site, I think this is a very creative use of ajax and i would certainly be interested in reading more on it? perhaps a case study?
    Would headscape be interested in releasing some of the code open source? Or as a devkit? I feel this would be Very useful to the community.
    It looks great, and i look forward to seeing more like it!
    ^licks^
    Jamie & Lion
    (Lion asks do they sale gazelle and antelope pies?)

  • Dinu says:

    Great video Paul. I guess this kind of attention to detail is what separates the men from the boys.
    Agree with Jamie, open source would be great, though I doubt Headscape would want to do that.

  • adam2z says:

    it could help generate good publicity through kudos from the open source community…
    I have no idea how much that would mean though.
    thanks for the video.

  • Paul Boag says:

    Its a nice idea Jamie but we couldn’t do it even if we wanted to. Our contractual arrangement with our clients preclude it. Sorry.

  • Great Video, a great way to get you point across.

  • Fantastic little video.
    Very informative.
    Please keep them coming.

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Additional Information

Produced by Headscape

Boagworld is produced by the web design agency Headscape founded by Marcus, Paul and Chris Scott. Headscape also has a number of other talented guys who blog. Check them out.

  • Craig Rowe is one of our amazing developers and writes some superb posts on everything from .net to AIR apps.

  • Ed Merritt is a Headscape designer who's blog contains examples of his work and a number of free Wordpress themes.

  • Dave McDermid is a Headscape developer who has an excellent blog. He blogs on everything from AJAX to security.

  • Rob Borley is one of our project managers and blogs regularly on client and project management issues.

  • Leigh Howells is our multimedia design guru (whatever one of those is). He blogs on a mixture of design and music.

Paul elsewhere

Paul just can't shut up. He publishes regular audioboos, has a personal blog and is addicted to twitter. He also writes and speaks regularly. Check out the most recent below: