Show 78: POSH?

This week on Boagworld: Paul redesigns the way clients and designers interact, Marcus asks if you really need a content management system, and Garrett Dimon sharings his experiences of information architecture.

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News and events

Breadcrumbs are good, its official

When Jakob Nielsen speaks the world listens. This week he has come out with the shocking revelation that Breadcrumbs are good. Okay, so this doesn’t come as a surprise to most of us, but its still an interesting read. Apparently more and more people have come to rely on this secondary navigation tool and notice if it isn’t there. Jakob believes that breadcrumbs never cause problems in user testing (although sometimes they are not seen) and provide a wealth of benefits to visitors that do use them. Finally, he goes on to talk about the fact that breadcrumbs should always show a sites hierarchy rather than the path a user has taken through a site.

Techcrunch drool over Silverlight

So the guys over at Techcrunch have spent the last week at MIX07 and seem to have been brainwashed by the nice fellows at Microsoft. They are positively drooling over Silverlight, Microsoft’s challenge to Flash. In one post they say:

“It makes Flash/Flex look like an absolute toy… without exaggeration, Ajax looks like a bicycle next to a Ferrari when compared to Silverlight”

Personally, I haven’t had a chance to look at Silverlight yet so cannot express much of an opinion. However, I find it hard to believe that Silverlight will topple Flashes dominance before Adobe responds with something equally impressive.

Although competition can never be a bad thing, it strikes me that this is yet another plugin for people to download and another platform we have to worry about developing for.

RSS in plain english

RSS can be a difficult concept to get your head around the first time you encounter it. Its still a good idea to explain what RSS is on your site for those that don’t know. Obviously you can create a page yourself explaining or sometimes I link to the BBC website which provides an excellent description. Of course if you want something a little more exciting you might want to link to this superb video that explains exactly what RSS is and how it works. Its just a shame they don’t offer the option to embed it directly into your own site.

How POSH are you?

I have to say I was very cynical about this news story when I first encountered it but after hearing Jeremy Keith’s argument on the last .net podcast I have to say I am coming around. POSH is yet another another “catchy” web acronym. It stands for “plain old semantic HTML”. So why do we need yet another acronym? Well the argument goes that nobody is getting excited about semantic HTML these days. Its just not cool. Instead we are obsessed with Microformats or AJAX, things that are perceived as being “in” and “trendy”. The POSH acronym is designed to get us talking about semantic HTML again. The idea is that we start blogging about how we mark stuff up and sharing ideas with one another. The example Jeremy gave on the show was; what is the best way to mark up a conservation in HTML? He suggested that it was simply an ordered list of blockquotes. Do you put that much thought into your code? I can’t say I always do.

So with that in mind I have opened a new section on the Boagworld forum where you can post your examples of good code. You can ask questions like; what is the best way to markup… or simply post how you choose to markup different elements. Whatever the case lets start sharing our good practice in HTML.

Client corner: Do you really need a CMS

Apart from a few ‘design only’ projects we get involved in, every tender that comes through the door includes the words “control over content is a must have”… or words to that effect.

But thinking about all the ‘full’ CMS based projects we have delivered, is that really what the client wanted/needed?

So what types of CMS solutions are there? Here’s a quick summary:

Limited CMS (non-structural) e.g.
  • News
  • Events
  • Popular a few years ago when ‘full’ CMS was a much more expensive.
  • Pros – simple to understand (and build)
  • Cons – clients tend to request more and more areas of the site become CMS controlled and you can end up with a bit of a mess and the cost of replacing can be prohibitive.
Blogging tools
  • Article based
  • With commenting
Full CMS
  • Control over structure: move pages, edit pages, create news pages (and sections) and the front end navigation updates automatically
  • Usually modular: news, events, downloads, forms (dynamic), lists, newsletter, etc
  • User management: Roles, permissions, preview, workflow
  • Licensed or bespoke?

You need to ask yourself a couple of fundamental questions:

Even if I have these tools, will I have time to use them? All websites need to have an owner or editor. Someone who’s job it is to manage all content sources and keep the site up to date. We have been asked many times to carry out work content population work on a CMS that we built…

How much of my content needs updating more than monthly and how often do I need to add new pages to my site? It seems that having the ability to extend a site is often seen as a ‘must have’ when in reality new pages are only added, say, quarterly at most. Added to that, the only content that changes regularly is, for example, news, events and case studies. Employing an agency to add new pages and manage site structure/navigation is not a big job (though some seem to charge extortionate rates). Added to that, clients who do not use a CMS very often tend to forget how to use it and then go back to the agency simply because of that.

To summarise, think very carefully about your requirements in this area and talk to prospective agencies about what they recommend. You could end up making a costly mistake.

Ask the expert: Garrett Dimon on Information Architecture

I am a huge fan of Garrett Dimon’s work and so I am really excited to have him on the show this week. Garrett’s job title is “information architect” and so unsuprisingly he joins us to share some of his experiences on working with information architecture. His advice includes:

  • Embrace constraints
  • Know when to challenge the constraints
  • Explore lots of ideas
  • Work in conjunction with clients
  • Don’t use your computer
  • Throw away more than you keep
  • Don’t worry about the details until later on
  • Simplify and cut back on details
  • Communicating is more important than documentation
  • Make your IA deliverables visual as they are easier to understand

Agony uncle: The wish list brief

This week I am back on Agony Uncle duty with an email from Dan in Swansea:

I am increasingly frustrated by the briefs I am getting through from potential clients. They read more like wishlists than real briefs. They lack focus and often ask for functionality they just don’t need. How do you respond to briefs like that?

Its a great question and set me thinking a lot about the web design process. In fact it was the primary motivation for a recent blog post on the subject which we talk about on the show. I think the key to this question is to not be afraid to go back to the client and challenge them. Perhaps propose a rough costing based on some of the items in their list but suggest that the first step (if you are taken on) would be to define and price a more accurate brief. I think most clients will respect you for suggesting an alternative and more effective strategy. In many ways its like the speculative design argument, it may feel scary to challenge the client before anything is signed but in my experience clients respond positively to a carefully thought through argument.

Review: Spoken Text

A while back I asked people to submit their own reviews. I didn’t specify that people couldn’t review their own product and so I recently received a review from Mark promoting Spoken Text. Now, I don’t want to open the flood gates to shameless self promotion but I like spoken text so much that I want to include it on the show. It is basically a free, text to speech system that allows you to convert multiple file types into audio files.

Mark shares four great reasons why he thinks we might be interested in it as web designers:

  • Use spoken text to provide alternative audio versions of the content on your website
  • Allow users to record and save any content from your website they want
  • Create a podcast of your websites content
  • Create your own podcast of other people’s content that you want to listen to while on the go

There are two things that excite me most about this service (beyond the fact that it is free). First is the accessibility benefits it could bring for visually impaired users and secondly the ability to make instant podcasts of new stories from your site without the complication of finding somebody to present it.

This isn’t a service that is useful to everyone but I think in certain circumstances this could be a killer app.

Show 75: Christian Bears

Marcus is back and talks about what to do if a client doesn’t pay. I look at clearing floats in CSS and we have Richard Rutter on the show giving us the lowdown on good web typography.

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News and Events

Blogger’s code of conduct

This week has seen Tim O’Reilly pushing hard for a code of conduct among bloggers following the vicious online attacks against Kathy Sierra. Although, like everybody else, I was shocked by what Kathy has been through and although I respect Tim’s endeavors to change the current situation, I struggle to see what good a code of conduct will really do.

Tips for Bloggers

Tom Johnson has drawn together 20 principles for a successful blog based on feedback he has received from numerous top bloggers. If you are new to blogging or trying to revive a failing blog this article is definitely worth checking out.

120 Adobe Photoshop tips

Talking of tech tips, check out this superb document of over 100 things you never knew you could do in Photoshop. As a regular Photoshop user I was shocked by just how many of these I was unaware of. For example did you know that you could:

  • Straighten a crooked image using the measure tool?
  • Access key image function by right clicking the top bar of an image?
  • Modify the text on multiple text layers at the same time?

CSS Vista

The wonderful folks over at Site Vista has released a superb new tool that allows you to edit CSS files and instantly see the changes in both Firefox and Internet Explorer simultaneously. Very useful indeed although currently it is only available under windows.

Client corner: Resolving payment disputes

This week Marcus answers a question from Dan in Texas. Dan has a client who hasn’t paid and so is asking whether he should take their site down or not.

The core of Marcus’ approach is to ensure good dialogue with the client. He covers the idea that prevention is better than cure by establishing clear contracts up front but then looks at what steps can be taken if things do go wrong. We also when this happened to us at Headscape and how we resolved the dispute.

Marcus also broadens the discussion to look at it from the client’s perspective. He investigates when a client should withhold payment and how this should be discussed with the web agency.

Ask the expert: Richard Rutter on web typography

Richard Rutter is one of the three founders of Clear:Left and is passionate about typography. In fact he is so passionate that he has produced a practical guide to web typography which is freely available at webtypography.net. He therefore seemed the logical choice to introduce us to the basics of using typography on the web.

Agony Uncle: Clearing Floats

I got sent a question by Dan in Texas ages ago and I promised him we would tackle it on the show. Unfortunately I totally forgot about it until I read this recent article by Robert Nyman a couple of days back. Dan was asking about dealing with floats in CSS and how to ensure that the parent of a floated item contained it. This was exactly what Robert was talking about in his post and so I have shamelessly used his thoughts in the show to answer Dan’s question. Thanks Robert ;)

Review: Question Form

I am a great believer in giving users the chance to feedback their thoughts on a site. However its not always that easy. Online forms and email are hard to collate and all of the survey services I have found online in the past are crap. However, recently I came across a site called Question Form which really does stand head and shoulders above the competition

  • It is incredibly quick and easy to put a survey together
  • It provides a painless user experience to the user
  • You have complete customizable control over how your form looks
  • It provides excellent statistics as well as access to individual responses
  • It offers alerts of new responses via email, RSS and even SMS

The basic account is absolutely free and the pro accounts start from as little as $10. If you are thinking of adding a survey to your site then you should definitely check these guys out.

If you fancy trying a form out then take a second to complete the boagworld podcast survey.

Show 75 Script

In last week’s show I posted the rather muddled notes I use when recording the show. This was to make up for the less than perfect show notes I provide here. This idea seemed popular so here is my script from this week’s show.

Show 74: Marcus 2.0

This week: Is scrolling a bad thing, using frameworks to speed development, encouraging goodwill among your visitors and Marcus 2.0.

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First of all let me apologize for the somewhat sparse show notes this week. Things are particularly manic at the moment and so I don’t have the time. If somebody fancies doing a better job then email me with a better version and I’ll upload them here.

News and events

Google My Maps

Google deliver a body blow to the various Google Map mashups that help you plot your own points by releasing My Maps onto the world. Now if you want to build your own Google map you can do so simply by clicking on the My Maps link on the Google Maps homepage. You can then save the maps, email them or link to them from your site. However if you want to directly embed a map into your site then you will still need a third party service. Personally I recommend Map Builder.

What it takes to be a great web designer

I was relieved to discover this week that I don’t need to talented be a great web designer. An article on boxesandarrows points out that skills such as working quickly and attention to detail are just as important.

Setting up a web design business

Rich Quick (author of the Web Design Book), has posted an excellent article on how to go about setting up a web design business. Although not very detailed and specific to the UK it does provide an excellent starting point for anybody considering going freelance.

Machine Tagging

Machine tagging seems to be what all the cool kids are doing these days. Jeremy Keith talks about some of the ways he and Rich Rutter are using machine tags to enhance their websites. He is also kind enough to explain what the hell machine tags are!

Client corner: Generating goodwill

I have just got my new copy of Steve Krug’s book “Don’t make me think”. This updated version has loads of extra content including a chapter dedicated to creating brand goodwill using your website. In this week’s client corner we look at what Steve covers in this chapter and exactly how you can improve or damage peoples perception of your brand via your website.

Ask an expert: Server side frameworks

On this week’s ask an expert section, I ask Jonathan Snook about how frameworks can speed up the development process of server side applications. He talks about what frameworks are, their benefits and drawbacks and which framework is best.

Agony Uncle: Is scrolling bad?

I spotted an interesting post by Ronald on the boagworld forum asking whether scrolling is bad or not. In this week’s segment I attempt to expose some of the myths surrounding scrolling, why historically it has been perceived as an issue and what rules of thumb to use when working with scrolling.

Review: Adding RSS to your website

Its not uncommon to want to add an RSS feed onto your website. You might want to include your twitter posts on your blog or news stories on your corporate website. Whatever the reason it can be a pain to set up. One option to avoid this hassle is to use a service like Feed Digest. Not only does Feed Digest allow you to post RSS content to your site, it also allows you to work with multiple feeds, edit the format of the output and filter the content from the various feeds.

Again let me apologize for the lack of detail in the show notes this week. However, for those of you who cannot listen to the show you might want to view the script that I work from (PDF: 82kb).

Show 73: Drone

Marcus makes sweet love to our clients. I fiddle with my captions and our lead developer drones on about setting up a development server.

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News and events

This year saw some of the best April fool technology jokes around and so I do my best to convince Marcus that they are real news. Spot the real from the fakes:

Dutch to revert to table based layouts

According to quirksmode.org, the Dutch government has been forced to revise its accessibility guidelines due to an estimated € 20 million it would cost for government sites to make the move from table based design to web standards.

WCAG 2.0 finally here

Accessify has announced that WCAG 2.0 has finally been released. This extremely controversial revision to the WAI gudelines has been pushed through despite strong objections by the web design community.

Amazon to become accessible

Amazon has always been held up as an example of quite how hard the web can be for those using assistive technologies such as screen readers. Nevertheless a press release on the National Federation of the Blind site seems to indicate that Amazon maybe willing to change its ways as they announce a partnership with the NFB to clean up their act.

Google TiSP

Google are finally releasing their much-anticipated free wi-fi network (Google TiSP) that will span much for the USA. Rumours of this network have been circulating for some time, however nobody anticipated the innovative way the network would be laid.

@media 2007: Antarctica

Following the failure of @Media Hong Kong, which was cancelled due to lack of demand, the guys at Vivabit have decided to launch @Media Antarctica. Like Web Directions North, this conference will combine web design talks with outdoor sports in probably the most ambitious project of its kind.

Get Naked Day

Dustin Diaz is once again encouraging all website owners to get naked on the 5th April by exposing your HTML to the world. This superb publicity stunt is a great way of demonstrating the flexibility of web standards. Good on you Dustin!

Making love to your clients

Marcus continues his series on selling web design services by looking at the process of managing your clients:

You may build the best websites in the world but if you do not know how to sell your services then nobody will hire you. Web design, like nearly everything, is a competitive marketplace and simply being a good designer/developer is not enough. You also need a sales and marketing hat.

That said, it does seem that there is more work out there than agencies to do it.

Play to your strengths
Don’t bite off more than you can chew when pitching for work. Do not pitch for contracts that are too big for you and avoid relying too heavily on outsourcing, as many clients are uncomfortable with this. Also, from personal experience, contracting or partnering can end up being very expensive – don’t make everything you do a loss leader! In particular don’t promise something unless you are 100% sure that you can deliver on it. Failure to deliver can seriously undermine your company’s reputation.

In summary, be honest with the client. If you can’t deliver by a particular deadline or you don’t have the skills in-house, tell the client. Try and find a workaround e.g. splitting the work between you and another agency. In the end, you will gain more respect from the client.

Love your clients – old and new
With existing clients, if you pay attention to them and care for them, you will have a very small cost of sale for a significant proportion of your work going forward.
This gets harder and harder the longer you are around and the bigger you get. I haven’t really needed to chase work for a long time now (because we’ve been so busy!) so I try to make sure that when an existing client contacts us to discuss further work we are responsive and helpful. For most clients I would recommend carrying out annual review meetings – both parties are encouraged to think about new features for the site and the meeting is used to discuss the merits of the ideas, likely budgets, timescales etc.

From listening at SXSW… with new clients you should try to befriend them (get drunk with them one Swedish guy said) before working with them. This is great if they want to be friends and I expect quite a lot do. However, we work with a lot of public sector clients who get nervous if we offer to buy them an ice-cream, let alone lunch.
I guess the message was ‘put the effort in, not only will it be appreciated, it will make your life easier going forward’.

Question the client
Don’t be afraid to ask questions about a brief supplied by a client. You may even be in a position to help the client write their brief. Asking questions and making suggestions is a great way to build a relationship with your clients and make you stand out from the crowd. Of course, ultimately it will allow you to put together a better proposal that meets the client’s needs even when they are not fully expressed in the brief.

Also, stand up for yourself! If you think your idea is just what they should be doing instead of the daft stuff in their brief – tell them. Again, this will probably bring a lot of respect your way.

Ask an expert: Rob on setting up a development environment

Rob Borley the lead developer at Headscape talks about how to go about setting up a development environment to allow you to work on dynamic websites. He talks about some of the potential dangers, recommends some great resources to get you started and reviews some different development tools.

Easy styling of images

Here is an interesting problem that keeps cropping up. How do you balance the need for easy update by web editors with the desire to make a site as visually appealing as possible? Take for example the images that website owners inevitably want to add to their site via a content management system. They don’t have the skill to add captions or add styling so how do you make the process simple for them.

A while ago I wrote a post suggesting one solution to the issue. Recently it got dugg and has since proved very popular. In this week’s show I talk through the process and explain some of the benefits.

Review: Oxygen XML editor

In last week’s show I suggested it would be great to receive some reviews from you the boagworld listener. This week I received the first one from Tom and so we have included it on the show.

He reviews Oxygen an XML editor with some quite remarkable features. If you work regularly with XML you will definitely want to check this out.

Show 72: Neverending Beta

On this week’s show: web stats meet usability testing, Apollo and why it is important, working with corporate colour palettes and how to sell your web design services.

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News and events

This week appears to be the week of never-ending betas however I have managed to squeeze in some pointless fun and an article about accessible content management systems:

Click2Map

There seems to be a growing number of tools out there that make the management of Google Maps easier. One that I have just discovered this week is Click2Map. You can easily and quickly add custom markers by entering an address (even if you are outside of the US). It is still in beta and needs a lot of work (for example you cannot integrate the maps directly into your site) but it is still great for a quick and easy way of linking to locations.

Popuri.us

Another “beta” service I spotted this week is Popuri.us. This site provides SEO reports on your site including rankings on Google, Yahoo, Alexa, Delicious and Technorati. Currently it seems to be suffering from some performance issues; nevertheless it gives a good indication of your online visibility. Of course if you are a Firefox user you may find the SEO add-on more convenient.

Finding an accessible CMS

One of the biggest complaints against content management systems is that they are often not very accessible. Gez Lemon has been kind enough to do an analysis of a whole bunch of them for us and provides a great article on the pros and cons of each from an accessibility point of view. If you are considering implementing a CMS and care about accessibility (which you should do) then check this out.

Arial vs Helvetica

So you think you know your typefaces? Maybe you are even a bit of a typography snob? But, can you tell the difference between Arial and Helvetica? Of course you can, at least that was what I thought until I actually tried.

Selling your web design services

So this week’s client corner is seriously lacking advice for clients (sorry about that). Instead Marcus takes a look at the subject of selling your web design services. Surprisingly for Marcus, he has written fairly comprehensive notes on what we covered so here you go…
You may build the best websites in the world but if you do not know how to sell your services then nobody will hire you. Web design, like nearly everything, is a competitive marketplace and simply being a good designer/developer is not enough. You also need a sales and marketing hat.
That said, it does seem that there is more work out there than agencies to do it.

Cold call?

Don’t buy databases of ‘quality’ contacts in a particular sector. I may be cynical but I reckon the vast majority of these ‘leads’ were tricked into supplying their details. You’re trying to sell solutions to your potential clients’ online problems not pallets of dog food. I my experience, cold calling is a waste of time and effort – the only way you’ll win work is if you’re lucky enough to call someone when they’re about to release a tender.
The only exception to this rule are local businesses where picking up the phone and saying ‘hi, we’re just over the road from you and we’re really good at what we do. If you ever need the services that we provide please do include us in any suppler selection process you intend to go through’. If they’re friendly why not meet up for a beer (see Love Your Clients)…

Focus on a specific market sector

If your only case study is a sewage works site then go after other sewage works sites first. This is common sense: you have a proven ability to produce a website with probably very similar features to the one the other sewage site wants. You have a real, live working example to show them and a client who will (hopefully) say nice things about you.

Tender sites

I get asked about these a lot. They are (I think) better than straight cold calling but not much. Golden rule – don’t do any speculative design work as some may be a scam. I think most of these are simply there because a lot of tenders are required to be competitive but the client already has a preferred agency.  I have generated a ‘nose’ for when we are making up numbers so, if you get that feeling, be brave, walk away…
Of course, try to talk (and I mean talk not email) to the client. Be bold, ask questions about how many others are going for the project, what is the budget (we need to know to be able to provide the most appropriate solution), are the deadlines set in stone etc etc etc… If you’re getting negative feelings… guess what… walk away…
If you do decide to go for something off one of these sites, I recommend the following as a response:

  1. boiler plate ‘Why Us’. You should already have this in another proposal. Up to 10 pages of skills, experience, examples of design work and above all USP.
  2. No more than 2 sides of A4 of ‘your solution’ i.e. a summary.
  3. Tasks by task breakdown of price (inc. payment terms with at least a third up front (‘on delivery’ if you’re really worried about the client!)

The trick here is to start at the bottom. Do the task breakdown first (it may put you way over budget if you know it – if so, walk away) which will lead to an obvious solution summary then tack the ‘aren’t we great’ on the front.
The idea is to put as little effort in as possible without making it look that way.
Much better idea to…

Market, market, market!

There are so many ways to market yourself. For example, you can drive round your local neighbourhood shouting through a loud hailer if you like! Headscape’s marketing effort is focussed virtually solely on Boagworld now. The point is, try to find something that you can do that you feel passionate about and will get people either ringing you directly or, just as good, recommending you to others.

Know when to walk away

It is the hardest thing in the world to do, but it is important that you know when to turn down work. There are times when the clients requirements are unrealistic or the job is simply too big. On other occasions, the chance of winning a job does not justify the investment involved in pitching for it. There is a natural tendency to want to run after every piece of work, but sometimes you just have to say no.
I got the impression listening at SXSW that the agencies I most admire (e.g. Happy Cog) simply wait around for projects that they are interested in and the clients should be damn grateful! Or maybe that was the impression that Mr Z wanted to convey.

Ask an expert: Aral on Apollo

Aral Balkan is one of my favourite speakers and this week in the “ask an expert” section he puts his enthusiasm and humour into an insightful introduction of Apollo. Apollo is a new development platform from Adobe that allows web designers to start developing desktop applications.

Working with corporate colours

This week’s agony uncle question is based on something I found in the boagworld forum. Pecko asked whether we should use Photoshop to convert corporate colours for the web or whether we should do it by hand. A lot of the people on the forum argued that you should allow Photoshop to take the strain but in the show I argue that we should do it by hand. My argument was based on something I had read before and yet I couldn’t for the life of me remember where I had read it. I eventually found it was from a brilliant article by Jason Santa Maria on 24 Ways. I hope he will forgive me for not crediting him on the show.

Review: ClickTale

I was recently asked to beta test ClickTale, a new statistics-tracking tool. Not only does it provide you with all of the basic web stats you would expect, it also allows you to watch recordings of how users interact with your site. You can see their cursor move around the screen, watch them scroll and even move between pages. The product is currently in closed beta but it is definitely worth keeping an eye on because it is extremely powerful and acts as a passable alternative when usability testing is just not an option.

Show 71: macBoag

On this week’s show Paul talks about user login and registration, Patrick Haney shares his opinions on good design and Marcus covers picking the right web design agency.

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News and events

The world of web design seems to be bristling with news this week. Nevertheless I have managed to pick a mere five stories worthy of sharing with you:

The WASP Street Teams

The importance of web standards is a message that has now largely reached the majority of professional web designers. If you read blogs, attend conferences or indeed listen to podcasts then you probably know and work with standards. However WASP recognises that there are still a lot of web designers who are not so aware. They are therefore setting up Street Teams, which are local groups who share the “good news” of standards with their local community of designers.

Admittedly there is little in the way of details at the moment, but in principle this sounds like an interesting concept.

Elitism within web design

The Brit Pack has come under attack since SXSW for being an elitist group. Similar bizarre claims are often levelled at conference speakers, however this is the first time it has been directed at a group like the Brit Pack. Exactly why they are considered elitist is beyond me but it does raise an interesting question about what role more prominent members of the web design community should be playing.

Why semantic URLs matter

Robert Nyman has published a nice little post on the value of semantic URLs. In other words why:

domainName.com/page/foo.html

is better than:

domainName.com/page.html?query=foo

He talks about usability and search engine optimisation as well as looking at the development benefits it provides. If you aren’t already using semantic URLs then this post is definitely worth reading.

Buying and selling websites

There is an interesting article this week on Sitepoint. It looks at the idea of buying up failing websites, revamping them and then selling them on. This is definitely worth reading if you are a web design company like us looking for alternative incoming streams beyond pure development projects.

The future of Open ID

I was gutted to miss the Future of Web Apps conference in London. I was therefore understandably excited to see that the podcasts are already online. I was even more excited to see that Simon Willson had taken the time to match up his slides with the podcast to create a screencast on Open ID. Open ID is an area I see huge potential in and can’t wait to see how it develops in the future.

Client corner: Selecting an agency

We have an interesting discussion this week about the pros and cons of different types of agencies. For example should you look for a small specialist agency that focuses on one area of web design or turn too a massive ad agency that handles everything from web design to print and TV. Specialist agencies offer more experience and expertise in their particular field but often require more management, as you need to work with multiple agencies to get the different elements of a project done. Conversely, larger agencies tend to be slower moving and so lack the cutting edge experience in specific areas but allow you to get everything done “under one roof”.  

Ask an expert: Patrick Haney on what makes good design

Patrick Haney is a designer for Harvard University but is probably best known for his flickr photoset. It started as a personal project to keep track of websites that inspired him. He would see a site he liked, grab a screenshot and add it to flickr. However over time more and more people subscribed to the feed until today Patrick is known for his good eye for design. He therefore seemed the logical person to ask: “what makes great design?

Agony uncle: user Login

Creating a secure area on a website can be a tricky business. Not only are there technical challenges but also usability issues as well. How do you handle usernames and passwords, what if the user loses their password and how do you streamline the registration process? In this week’s agony uncle section we look at setting up a secure area, the technology and the downsides of locking content behind a password. 

Review: Moving to the mac

So while I was away in the states I bought a macbook. I know, I have been rude about macs in the past but the exchange rate was so good and it just sat there looking all black and sexy. Since returning to the UK I have been undergoing the process of moving across. This has proved an interesting experience and so I thought I would share some of it on the show. I cover things like:

  • Apples attention to detail in their hardware
  • The intuitive interface of OSX
  • Why good user interface design is about leaving stuff out
  • Why I am missing Office 2007 (Entourage sucks!)
  • The rose tinted glasses of most mac users
  • Why I believe that Vista is a viable alternative for some users.

Show 70: SXSW

This special episode of boagworld comes direct from SXSW. Paul and Marcus interview a whole host of webcelebs including the founder of Twitter, Ryan Carson and a gaggle of panellists.

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So here I sit in my hotel room at SXSW. Last night was the British Booze up and what a superb evening it turned out to be. In fact the conference as a whole has been incredibly enjoyable. I have been fortunate enough to meet some great people and attend some superb panels.

However, putting together this podcast has been much more challenging. The problem is that it could so easily become tedious if you didn’t manage to attend, full of in jokes and pointless drunkenness.

What we have aimed to do in this week’s show is give you a taste of the SXSW experience. So yes, there is some pointless drunkenness but there are also panellists talking about their presentations and sponsors speaking about their products. We have also tried to give you our own personal opinions of the show. We discuss exactly how useful (or not) the conference is and whether it has simply become too big.

I am not even going to try to produce normal show notes for today’s episode. Partly because the show is somewhat random and also partly because at the time of writing Marcus is still hacking the final format around. However, I am sure you will forgive this unprofessionalism on our part considering we both drank far too much at last night’s party!

Show 69: All alone

Abandoned by Marcus, Paul struggles on alone through this week’s show. Bravely he manages to cover; the cure to hiccups, how to hunt down those pesky CSS bugs and what’s new in Photoshop CS3.

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News and events

SWF image replacement

This week sees the launch of SWF image replacement (swfIR), not to be confused with sIFR which replaces text. swfIR combines javascript with flash to apply cool effects to imagery on the fly. swfIR can add rounded corners, drop shadows, borders and even make images scale. What is more it degrades nicely on unsupported browsers. Of course nothing is perfect and there are some known issues. However, it is certainly a good option if you have clients uploading lots of images which need styling.

Yahoo! Pipes

Yahoo! has launched something called Pipes which apparently allows you to “rewire the web” (and here was I thinking the web was made up of tubes). Basically Pipes allow you to combine and repurpose multiple RSS feeds and APIs. At its most basic level it is similar to a service like Feed Digest however it is capable of doing a whole lot more. Not the most user friendly interface in the world but definitely worth having a play with.

Ajax inspiration

I came across miniajax.com which is a nice little site that showcases the latest gadgets and gizmos in the world of AJAX and Javascript. For those of you who already code Javascript this is a great place for inspiration, for the rest of you it is “copy and paste heaven”.

Accessibility and the UK law

Struan Robertson has produced two great articles that clearly lay out your legal obligations on accessibility if you run a website in the UK. Ignore at your peril:

Client Corner: Choosing a design

With Marcus away it fell to me to tackle the client’s corner segment this week. Sticking to what I know best, I decided to discuss how to choose the right design for your site when confronted with multiple options. We look at:

  • How deeply a client should be involved in the design process
  • The dangers of design by committee
  • The subjective nature of design
  • The need to include your target audience in the decision process
  • The importance of brand identity
  • The problems with choosing a colour palette
  • The influence of imagery
  • Layout, resolution and the fold.

Ask an expert: Gary Marshall on instructional copy

Out of all of the guests to appear on the .net podcast Gary Marshall is one of my favourites. He is not a web designer but a technology journalist which means he brings a completely new perspective to the table. On this week’s show I get him in to discuss his impressions on instructional text; you know, the copy the client doesn’t write. From error messages to tooltip help, it is often down to the web designer to write instructional text and what do we know about writing!

Agony Uncle: Bug Hunting

Diagnosing and fixing problems in CSS can be a bitch. Often we resort to randomly trying different things until something works. However, there is a better way. This week we look at bug testing techniques including:

  • Know your bugs; sites like Position is Everything will help with that
  • Validate your code
  • Apply borders
  • Create a stripped down test case
  • Systematically remove chunks of code

Review: Photoshop CS3

This week I finally got around to installing Photoshop CS3 Beta and I have to say I really like it. I put it off for ages because normally these upgrades aren’t worth the effort but this one has made some substantial improvements. Probably the most exciting for me personal are the improvements to the interface, which now has docked palettes rather than those annoying floating ones. However, there are a lot of cool features beyond that, including:

  • Quick Select
  • Refine Edges
  • An improved bridge
  • Smart filters
  • Improved cloning

For a more comprehensive review check out the National Association of Photoshop Professionals (no I am not making that organisation up!)

Show 68: Tagtastic

This weeks show includes hints on email campaigns, writing Web design contracts and site navigation approaches.

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On this week’s show; Matthew Patterson from Campaign monitor shares some handy hints on sending an email campaign, Marcus finishes his series on web design contracts and Paul looks at some interesting alternative approaches to site navigation.

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News and events

Diversity in web design

This week the web design blogosphere has been dominated by discussions about the lack of women speakers at conferences. Jeffrey Zeldman, Eric Meyer, Jeremy Keith, Tantek… the list goes on and on. Frankly, I find the debate less than helpful. It is interesting to note that all of the women I have seen post on the subject have seemed very defensive almost as if they are under attack for not speaking more!

More on Open ID

Open ID continues to build momentum with both AOL and Digg.com saying they will support the standard. Dan Webb also provides a guide on how to support Open ID in your web applications.

Validation: why it matters

Ethan Marcotte has just published an interesting article on the List Apart website looking at the business benefits of validation and why it continues to polarise the web community.

The sorry state of web accessibility

The subject of web accessibility receives another body blow this week with Mike Davies posting a damning criticism. What is probably most disturbing is that I am yet to find a post disagreeing with him.

Client Corner: The statement of work (final chapter!)

This week sees the end of Marcus’ series on the statement of work (I know, it is distressing for us all!). In this final segment he takes a look a:

  • Milestones and timescales
  • Project management
  • Testing
  • Deliverables
  • Pricing

Ask an expert: Matthew Patterson on email campaigns

Matthew Patterson works for campaign monitor one of the best email management sites about. Their site is stuffed with great advice for those thinking of running an email campaign and so it seemed only natural to get him on the show and get his thoughts on how best to run a successful campaign.

Non hierarchical navigation

Headscape was recently approach by a potential client who had literally hundreds of thousands of web pages which were almost impossible to organise into a traditional information architecture. They wanted us to suggest some alternatives and so I thought this sounded like a great issue to cover on the show.

Instead of trying to stuff everything we covered in those show notes, I have instead posted a separate article on non hierarchical navigation which includes everything I said and the links I mentioned. Hope you find it useful.

Show 67: Marcusworld

This week Dan Rubin looks at the design fundamentals and Marcus continues his series on the statement of work.

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This week on the Boagworld Podcast, Dan Rubin looks at the design fundamentals of white space and page layout.  Marcus continues his series on the statement of work, while Paul explains openID and tackles the HasLayout bug in Internet Explorer.

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News and events

Keyword forecasting

Last week saw an interesting new tool released by the Microsoft Adcenter Lab. The keyword analyser is an experimental tool which allows you to see predictions of future searches on specific keywords. You can compare the growth of multiple keywords and even get basic demographics on who is searching on these terms. I am not sure that this tool is actually that useful, however it is strangely compelling nevertheless.

Introduction to the DOM

Chris Heilmann shows us a sneak peek of his upcoming DOM scripting workshop in a 10 minute  Screencast. Although not enough to get you started in DOM scripting it will certainly help you grasp the underlying principles.

Lessons in freelancing

As Cameron Moll prepares to leave the world of freelancing he shares his experiences from the last 18 months on his blog. Cameron gives a valuable insight into the lessons he has learnt and I would strongly encourage any freelancers to take a few moments to read it.

Jonathan Snook on CSS

When it comes to CSS we all work in slightly different ways, which is why it is always interesting to get an insight into somebody else’s approach. This week Jonathan Snook shares his top CSS tips and it is nice to see he has added some controversial tip bits.

Clients corner: Statement of work (technologies)

Marcus continues his series on the statement of work by discussing what needs to be said in the documentation about technologies, training and content population. He also looks at the hidden costs associated with hosting and how it should be handled in the contract.

Ask an expert: Dan Rubin on white space and layout

I remember sitting behind Dan at a conference once watching him work on a design (when he should have been listening to the speaker!). It was fascinating to see how he approached user interface work so I thought it would be great to get him on the show to talk about the fundamentals of design; white space and layout.

Agony Uncle: HasLayout

This week in the agony uncle segment we look at the HasLayout bug. In my experience this one bug creates the majority of problems that we encounter in IE. It’s an amazingly hard bug to explain and yet fortunately relatively easy to fix. I explain what it is and what problems it causes as well as looking at some possible solutions.

Review: Open ID

This week saw the announcement by Microsoft that they are going to start supporting Open ID. We take a look at what Open ID is, how it works and why you should consider implementing it on your own site. Most of what we cover is also tackled in Simon Willison’s excellent Screencast on Open ID.

Show 67: No Show

Hello and welcome to what should be the 67th episode of boagworld.com, the podcast for all those involved in designing, developing and running websites on a daily basis. However, unfortunately there will be no show this week.

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Following the success of the client’s corner section of the show Marcus feels that he should have a high profile within the podcast. He has therefore asked that the show be renamed MarcusWorld and that he gets to go on all of the jollies and conferences instead of me. Unsurprisingly, I am uncomfortable with the arrangement feeling that this undermines the hard work I have put in to build up the boagworld brand.

The situation has reached a loggerhead where neither I nor Marcus are willing to continue with the show until the issue is resolved. We are currently in mediation and hope to resolve the problem shortly.

Go on admit it, I had you going for a moment there didn’t i! No the real reason for there being no show this week is that I am currently off of work and our workloads are too extreme to reschedule.

However, rest assured we will be back next week with a bumper episode. If you are new to the show then you can listen to our back catalogue. If you are a regular listener then you will have to get your boagworld fix by replaying this message 100 times.

Thanks for listening and speak to you soon.

Show 66: Beyond HTML

We have a bit of an audio and video theme to this week’s show with Ian Forrester talking about online video and Paul sharing some advice on creating a podcast. Marcus also continues his series on client contracts by looking at “the statement of work”.

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News and events

Mobile internet usage increasing

This week the BBC has reported that 15.9 million handsets in the UK accessed the web in December. This is an increase on over a million on the previous month. This further underlines the fact that the mobile web is going to be the big growth area in 2007.

Headscape recruiting

Headscape is expanding yet again. We are currently looking to recruit a .net developer and an experienced css/xhtml coder. If you are interested in either position send an email to [email protected].

Great British Booze Up

If you are attending SXSW this year then come along to the Great British Booze Up. ClearLeft, Boagworld and @Media 2007 are taking over a “British themed pub” (yeah right!) to bring you an evening of traditional British entertainment.

Enhance your page performance

There are two new articles on the Think Vitamin website this week. Unfortunately Chris Heilmann’s Article is far more interesting than my own. He looks at the issue of page performance, outlining some of the common problems and how to address them. He also has an interesting discussion on page performance verses best practice.

Some handy flash tips

Robert Nyman has obviously been struggling with Flash recently as he has posted two very useful tips on dealing with that pesky plugin ;) He shows you how to embed flash without invalidating your code as well as how to place an HTML element on top of a flash movie.

Client corner: The statement of work

This week Marcus takes a look at the statement of work, which is the cornerstone of the contract between client and developer. In particular he focuses on the various stages of the development cycle and what information needs to be covered in the contract. Elements covered include:

  • Kick off meetings – Who will attend, what documentation will be produced?
  • Information Architecture – Will there be expert reviews, stakeholder interviews or card sorting? What documentation will be provided, who will do the recruiting? What about wireframe testing?
  • Design concepts – How many concepts will be produced? How many different pages will be demonstrated? What happens if the client doesn’t like the design?
  •  Template development – What types of pages will need designing and building? What additional style sheets are going to be produced (print, mobile, low vision)? Will the client sign off each template?

Ask the Expert: Ian Forrester on video formats

Ian Forrester from BBC backstage and the Geek Dinners joins us to talk about online video. He talks through the different formats available (quicktime, real player, windows media and flash) as well as the different delivery mechanisms (steaming, download and progressive download).

Producing a podcast

Probably the most common question I get asked is how I go about producing Boagworld. That is why in this week’s show we combine the review and agony uncle sections to talk about the whole area of podcasting.

I share some thoughts on creating the right format as well as reviewing a range of podcasting tools including:

Show 65: Dying (Man Flu!)

This week on the Boagworld Podcast, Paul and Marcus drag themselves from their death beds to share why you should care about Vista and Drew McLellan explains the pros and cons of Ruby on Rails.

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This week on the Boagworld Podcast, Paul and Marcus drag themselves from their death beds to share why you should care about Vista, which browsers you should support and introduce you to the exciting world of terms and conditions. Oh yes and Drew McLellan explains the pros and cons of Ruby on Rails.

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News and events

Barcamp

The weekend of the 17th of February sees the second barcamp to take place in London. If you haven’t come across barcamp, it is a gathering of web geeks where everybody takes turns to present a 30 minute session. You can pick which sessions you wish to attend and the whole thing has a very informal feel. Its free and arguably one of the most valuable meetups of the year.

Paper prototyping

There is an excellent new article on the List Apart website. It proposes closing down your PC and returning to good old pen and paper. Compelling stuff, which should make you evaluate the way you develop your designs.

Bulletproof AJAX

Jeremy Keith is about to release the follow up to DOM Scripting, Bulletproof AJAX. As with his previous book Bulletproof AJAX is aimed squarely at the designer community. It will be perfect for people who have read DOM Scripting and want to take the next step. If you can’t wait that long and can squeeze £295 out of your boss then you might want to attend Jeremy’s AJAX workshop down in Brighton. I have attended it myself and it is extremely good.

Custom reading containers

This is an incredible proof of concept that I was emailed last week. Basically it enables the user to resize elements of your web page to suit their requirements. Admittedly it has only undergone limited testing so far and relies on PHP; nevertheless it looks very interesting indeed.

Client corner: Terms and conditions

This week Marcus starts a new series on client contrasts with a “fascinating” look at terms and conditions… I know… control your excitement! Some of the points he covers include:

  • Make sure you read the T&Cs carefully no matter how boring they are!
  • Get advice if you don’t understand something
  • Make sure you note the governing laws that cover the T&Cs
  • Note the deliverables and rights
  • Understand your liability if there are problems

Agony Uncle: Browser support

Danny has sent in an excellent question about how far we should go in supporting the numerous browsers out there. Should we support IE5, Opera mobile, Opera on the Wii and so on? In the show I talk about the need to not set hard and fast rules in this area but adapt to the individual requirements of our clients. I talk about not blindly accepting the browser support requested by the client but rather analysing statistics to establish the best browser set to build for. Finally I also explain the concept of graded browser support as implemented by larger organisations like Yahoo!

Ask the expert: Ruby on Rails

Talking of Yahoo, this week our expert is Drew McLellan who works in their development team. He is on the show discussing the pros and cons of working with frameworks like Ruby on Rails.  Among other things he looks at speed of development vs. maintenance and generally gives a nice overview on the subject. He certainly helped me have a clearer understanding of the benefits and drawbacks.

Review: Vista

So Vista has hit the shelves and being the uber geek that I am I couldn’t resist upgrading as soon as I got my hands on the disk. I know there are loads of reviews on Vista but I thought it was worth reviewing specifically from a web designer’s perspective. I talk about the problems I had installing Photoshop, the improved FTP support and the multiple website support now in IIS. I also look at how Vista could potentially change the way people interact with the web by bringing things like desktop widgets and RSS feeds to the masses.

Show 64: Hosting

This week on Boagworld we explain all you need to know about hosting , look at how to interpret other people’s CSS and review an excellent HTML email testing tool. Oh yes… and Marcus drones on about client stuff.

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News and events

Heuristic Testing

This week seems to be the week of Heuristic usability testing. Andy Budd kicked us off with a post on how Jakob Nielsen’s classic article on heuristic testing needs updating to take into account the new generation of web applications. Lisa Herrod then followed up with an excellent article on the sitepoint website looking at how heuristic testing can be used by web development teams.

The Future of Web Design

I know that a lot of people cannot afford the time or money to go to web conferences but I thought the Future of Web Design one day conference was worth a mention as it is only £59. It has a great line up of speakers including people from 37Signals, Flickr and Adaptive Path.

Tips for better design review process

You maybe the best designer in the world but if you cannot “sell” your designs to the client then more often than not they will be rejected. Many designers hate the design sign off process and are often frustrated with the final result. Keith Robinson has written a superb article that will help you better manage the successful sign off of your designs.

Seven Accessibility Mistakes

A while back Chris Heilmann wrote two articles on typical accessibility mistakes that people should avoid at all costs. I am sure that they were great articles but I never got around to reading them. Fortunately Roger Johansson has taken the time to summarise them in a nice easy to digest format.

Client corner: Questions for designers

How do you know which is the right web design agency to go with? Proposals are important but what questions do you ask at the presentation? This week Marcus gives website owners the inside track on what to ask prospective web design agencies. Here are some of the main points he covered:

  • Get a detailed breakdown of rates and pricing.
  • Understand what happens if things go wrong.
  • Ask about the contractual arrangements.
  • Request financial information on the company.
  • Get detailed information on the work they have done.
  • Know the team who will be working on your project.
  • Always ask to speak to existing clients.

Agony Uncle: Understanding other people’s CSS

There is nothing worse than working on a site built by somebody else. This especially true when it comes to the CSS. What styles affect which elements? How do the styles cascade down? What is going to be effected if I make a change to a style? This week in the agony uncle corner we look at some of the tools which can help solve these issues. In particular we take a look at the Firebug Firefox extension and the CSS panel in Dreamweaver.

Ask an expert: Mark Crawley on hosting

One of the things that has been requested for the “ask an expert” section is that we try and get on some new names rather than the normal “web celebs”. With that in mind this week’s guy is an old work colleague of mine; Mark Crawley. He talks about an area we should have covered a long time ago… hosting.

Review: Testing HTML Email

Although many condemn HTML emails as truly evil, the reality is that many of us are occasionally forced by clients into producing them. Setting aside the appalling support for standards, the next biggest headache with working on HTML emails is testing. Fortunately Site Vista, a UK based company has solved the problem by producing a testing suite very similar to Browser cam but for email.

Show 63: More than iPhone

This week on Boagworld, Paul looks at whether it is possible to build HTML emails with CSS, Marcus discusses how to write a good brief and Christian Heilmannwades into the current Javascript library debate.

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News and events

Seems like there is loads going on in the world of web design this week and we struggled to narrow it down to four items. However, this is our pick of the best:

Getting a job as a developer

Christian Heilmann has written a post on his experiences of hiring developers at Yahoo! He gives some really sound advice to any developers in search of employment. Definitely worth a read if you are considering a change of job.

Talking of changing jobs, if you are a developer considering a career move then you might want to take a look at the developer position currently available within Headscape.

Global free stock imagery

Luke Sanderson (an old friend of mine) has taken the Google Coop and configured it to search all of the free image stock libraries from one place. Saves a bit of trawling around looking for that perfect (free) image.

The future of flash

Now, I don’t know much about flash but I know a man who does and he has just posted his impressions of the Flashforward keynote at MacWorld. He talks about Flash CS3, flash on alternative devices and reveals some fascinating stats on the take-up of Flash 9.

iPhone

Apples announcement of the iPhone seems to have caused a lot of excitement in all quarters not least the web design community. Brian Fling believes it could “revolutionaries the web”. Personally I find myself agreeing more with Cameron Moll who takes a more cautious view.

Agony Uncle: HTML emails built using CSS

This week has seen the discovery that Outlook 2007 uses Word to render its HTML emails rather than IE7. This severely limits what is possible when it comes to HTML emails and standards. It was therefore very topical that this week’s Agony Uncle Question is about using standards with HTML email. We look at what is possible and what is not referencing articles both on the A List Apart website and Campaign Monitor.

Ask the Expert: Javascript Libraries

The debate about the value of Javascript libraries has been raging for a while now but seems to be back with vengeance at the moment. That is why on this week’s show we have Christian Heilmann sharing his thoughts on the question, “Javascript libraries: Friend or Foe?”

Review: Pro CSS Techniques

Pro CSS Techniques is a new book by Ian Lloyd, Jeff Croft and Dan Rubin aimed at experienced CSS developers looking to take their skills on to the next level. Jonathan Snook provides an excellent review on this book that we reference in this week’s show.

Clients corner: Writing a web design brief

Writing an effective brief for web design agencies will not only make the selection process easier but helps to avoid potential miscommunications over requirements further down the line. In this week’s show Marcus looks at the issue of invitations to tender and how to go about writing an effective brief that will help your project run smoothly

Oh yes… don’t forget the boagworld meetup

Podcast 61: Christmas Special

In our Christmas Podcast Special; Skype murders Marcus rendition of Silent Night, Paul shares his list to Santa and they both look at the successes and failures of the web over the last year.

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I know what you’re thinking; “not the most riveting subject”. However, don’t let that put you off. Although return on investment might not float your boat, it is still extremely important and you should take the time to listen to this show.

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So another year is done and boagworld finishes for its Christmas break. We will be back in January but until then you can enjoy this extra special episode of the show.

It’s been a real pleasure working on the show over the last year. We really want to thank you all for listening. We never anticipated that the show would prove such a success and hopefully we can continue to keep it fresh and exciting in the New Year with our new format.

This year’s Christmas special is slightly more structured than last year’s so I figured a few notes on what we covered maybe appropriate. Enjoy!

Special offers to boagworld listeners

A couple of companies that listen to boagworld wanted to give something back to the boagworld community. Although I haven’t purchased from either site yet myself, I thought it was nice they were enthusiastic to share a small token with you all.

Houlton Wines will give you a 10% discount if you quote the coupon code “boagworld” when ordering. Equally Seams will offer 25% off any tshirt if you quote to code “boagworld001” when you checkout with paypal.

News

I tried to give the news a Christmas theme this week by ensuring all the stories had a Christmas slant. Guess which one fails to meet the criteria!

Biggest Tech Mistakes of 2006

Thank you to everybody who nominated a tech mistake of 2006. Below is the shortlist. You will have to listen to the show to hear who Marcus announced as the winner.

Best web applications of 2006

Also in the show we look at the best web sites and applications of the year. Nominations include:

Dear Santa

I thought it might be fun to share some of the gadgets I will be asking Christmas for this year. Of course if you want to buy me any of them I am sure Santa won’t mind!

Finally, we do a quick review of the services offered the Shaw Trust. If you haven’t come across these guys before then definitely check them out. They offer some very interesting web accessibility services which is ideal if you want to test your site with real disabled users.

Thanks for listening, and we will speak to you all in the New Year. Happy Christmas!

Podcast 60: Return on investment

This week on the boagworld podcast we look at why return on investment should be at the heart of our approach to website development.

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I know what you’re thinking; “not the most riveting subject”. However, don’t let that put you off. Although return on investment might not float your boat, it is still extremely important and you should take the time to listen to this show.

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This week’s show is largely based around elements of my keynote at this year’s Refresh conference. We discuss how the web design community fails to engage with its clients on a business level spending too much time talking about code and design. I challenge us as a community to start talking the language of business and focus our intention on return on investment.

In particular we cover:

  • What is return on investment?
  • Defining how ROI will be measured.
  • The short term and long term aspects of ROI.
  • How to maximise your returns.
  • The need to look for the simplest solution with the highest return.

In the news…

We have loads of news in this week’s show including:

Also in the show…

Marcus gets out the guitar (if only briefly), and we talk about how you can contribute to next week’s Christmas special. We look at what unobtrusive Javascript is and give some practical examples. Finally we investigate some of the latest postings on the forum including a debate about presenting designs to clients and a discussion about how developers try and blind clients with technobabble.

Podcast 59: Community websites Part 2

This week on boagworld Paul and Marcus continue their discussion on social participation, focusing on growing a community and troubleshooting the problems that are inevitably encountered.

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Despite the fact that I have split this subject over two weeks, we have still struggled to fit everything in. Last week the focus was very much on the business benefits of community websites. This time around we concentrate on the user. Why do they participate in online communities and how do we encourage them to get involved?

We also look at the challenges of starting and nurturing a community and tackle issues such as flame wars, moderation and gaining critical mass.

Later in the show, inspired by Jamie’s post on the forum we get into the subject of time management and how we deal with working from home.

Finally, we also take a look at the week’s web design news which includes:

Oh yes, and Headscape is recruiting yet again!

Podcast 58: Community websites Part 1

This week a somewhat jetlagged Paul discusses virtual communities with Marcus. In particular they focus on the tools available to community builders and the business benefits of social participation.

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Well, I am back from the Refresh 06 web conference in Orlando and feeling somewhat jet lagged. As a result this week’s show is far from coherent. However, I do get the opportunity to make Marcus envious so I guess it’s worthwhile.

Actually it’s a pretty good show despite everything. We discuss the benefits of meetups and conferences as well as looking at some of the upcoming events such as a North East Meetup arranged by our very own Dan Cave, and the BBC Backstage Christmas Bash happening in London.  

The more conferences and meetups I attend the more convinced I am of their value. If you fancy getting more involved in these kinds of events I would highly recommend upcoming.org.

Our main subject this week is online community and social participation. It is a subject I have been promising to cover for some time and one I am particularly passionate about. As a result I have too much to share for a single show. That is why this week we focus on the tools at your disposal and the business benefits of communities. Next week we will move on to look at setting up and growing your community as well as motivating and managing your users.

Finally, we also manage to squeeze in a review of Twitter.com and take a quick look at the issue of multi-lingual sites (although this is something I would like to return to in the future).