Integrating social media with our website should be more than just slapping some social media icons on the homepage.
A while back I wrote a post asking whether your website played nice with social media. It turned out to be hugely popular and led to me speaking on the subject at this years Future Insights in Vegas.
What follows is a run through of that presentation where I expand on the points I made in my original post. I hope it inspires you to introduce better integration between your website and social media channels.