The importance of pet projects | Boagworld - Web & Digital Advice

Web & Digital Advice

Digital and web advice from Headscape and the addled brain of Paul Boag... tell me more

Rob Borley Posted by: Rob Borley On Friday, 4th May, 2012

The importance of pet projects

Working in web:
The estimated time to read this article is less than a minute

There is probably a full post in this somewhere but I have been drawn to a couple of pet projects recently and it got me thinking.

While we are passionate about client work and the dynamics of getting to know a new organisation and helping them solve their interweb related problems it can be difficult to be too creatively experimental in these circumstances.
Pet projects offer room to try new tools and techniques and have a play around with things in way that just isn’t feasible in many client project scenarios.
Once such example has a developer playing with iBooks Author and HTML5 widgets as an alternative to eBook apps.  Headscape have also recently launched The Barn website as a portal to their world of play which is worth keeping an eye on.
Such projects inspire us and teach us new things that can then be applied to a client situation. Make room for pet projects. They are very important.

Become a web expert with our newsletter

Receive invaluable advice every three weeks and get two free video presentations for subscribing. You can unsubscribe in one click.

Blog Updates

You can follow all my posts by subscribing to my RSS feed or signing up to my email newsletter above.

Podcast Updates

Subscribe to the podcast via itunes or RSS. You can also subscribe to my quick tips via itunes and RSS too.

Social Updates

I am completely addicted to Twitter so try following me there. I also have a Facebook page which contains considerably less waffle.


Boagworld is a community, not just the voice of one blogger. You've read the post, now its time to get involved.