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	<title>Comments on: The return of the silly season?</title>
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	<description>Advice on web design and digital strategy from Paul Boag</description>
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		<title>By: Ross Bradley</title>
		<link>http://boagworld.com/working-in-web/the-return-of-the-silly-season/#comment-9601</link>
		<dc:creator>Ross Bradley</dc:creator>
		<pubDate>Wed, 11 Apr 2012 23:11:00 +0000</pubDate>
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		<description><![CDATA[You write: &quot; But why? Instagram have never generated a penny (or cent) of revenue.&quot;

It is sad that few really understand why this acquisition has been a &#039;master-stroke&#039; made by Facebook. The reason is simple. They haven&#039;t been told the full story. And people (these days) mostly go on, only what they are told. They have little time to think, for themselves. Understanding the big picture of what is going on does take some &#039;thinking&#039;.

I do a lot of thinking. I enjoy doing so. As an emerging technology expert, I hope this can be of some help to both of you, Paul &amp; Rob.

http://seekingalpha.com/instablog/36191-lookingconfident/492891-why-did-facebook-pay-1-billion-to-buy-instagram

Thanks.]]></description>
		<content:encoded><![CDATA[<p>You write: &#8221; But why? Instagram have never generated a penny (or cent) of revenue.&#8221;</p>
<p>It is sad that few really understand why this acquisition has been a &#8216;master-stroke&#8217; made by Facebook. The reason is simple. They haven&#8217;t been told the full story. And people (these days) mostly go on, only what they are told. They have little time to think, for themselves. Understanding the big picture of what is going on does take some &#8216;thinking&#8217;.</p>
<p>I do a lot of thinking. I enjoy doing so. As an emerging technology expert, I hope this can be of some help to both of you, Paul &amp; Rob.</p>
<p><a href="http://seekingalpha.com/instablog/36191-lookingconfident/492891-why-did-facebook-pay-1-billion-to-buy-instagram" rel="nofollow">http://seekingalpha.com/instablog/36191-lookingconfident/492891-why-did-facebook-pay-1-billion-to-buy-instagram</a></p>
<p>Thanks.</p>
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