As entrepreneurs we need to step back from day-to-day operations. We need to explore what would happen if we approached our business in a different way.
Our job as designers isn’t to convince people to do things they do not want to do. It is to persuade them to act now and act with our clients rather than the competition.
In today’s knowledge economy digital professionals are the most valuable commodity organisations have. Don’t stay somewhere that doesn’t appreciate that.
Many I.T. departments are under impossible pressure. With ever more demanding needs and years of legacy and new tech, I.T. teams are looking for ways to keep up.
Recently I did an interview with Izabela Russell from New Media Europe where we talk about a range of issues from UX to career progression.
The chances are you are making mistakes in how you recruit digital staff. The result is you aren’t getting the best people possible.
We seem preoccupied with the question of where digital should sit in our company structures. But that isn’t the question we should be asking.
In an interview for the “Agencies Drinking Beer” podcast I talk about how building your brand is about grasping opportunity as much as talent.
Writing proposals are a necessary evil of selling digital services. But even when we win projects, our proposals often fail us. Fortunately there is a better way.
Our mission as user experience champions is to save people from death by a thousand cuts. Small, but significant irritants that add up to be something more serious.
The about us page is where irrelevant content goes to die. Often it shouldn’t exist at all. But when it does, let’s at least make it useful.
No sector is safe from the disruption brought by the digital revolution. In a talk given at the British Legal Technology Forum, I use the legal sector as an example of the sweeping changes threatening us all. I outline some steps we might take to adapt to this new landscape and the opportunities just waiting for us to grasp.
Is it a bad thing that many websites are looking the same? Or are we seeing a maturing of our design patterns and improving of the user experience.
Clients and colleagues can misunderstand the nature of a prototype. It falls to us to explain its role.
Let’s be honest, we often know the objections we will hear from stakeholders before they say them. Yet instead of getting ahead of the issues we hope they don’t raise them. That is a recipe for disaster.
Many of the changes you need to make as a digital team are outside of your control. But there is one thing you can do; sort your working environment.
In-house digital teams face a host of challenges. But creating a digital playbook is a great start to addressing many of them.
2016 is almost upon you. It is time to take control of your business. Time to decide exactly what it is you want and how to get it.
If your organisation does not value digital and its digital team as it should, 2016 offers you an opportunity to change that.
If those who control the purse strings of digital continue to think of it as a capital cost they will kill it’s effectiveness.