To create better user experiences or encourage digital adoption, we need to bring change. But getting colleagues to change is hard. Here are four things you need to be doing right now.
We create most of the content on our websites with only a passing thought to the user. But what if we could involve the user in the production of our content? Just think how much more effective it could be.
Digital transformation and user experience design are about modernising businesses. Modernising them to better perform in today’s market. But what does that mean in practice? What goes into modernising a business?
As digital professionals we should be blogging. Yet regularly blogging is tough. But after 10 years of blogging almost every week, I have discovered a few tips that will help you find your blogging rhythm.
When most of us think about content, we are thinking copy. But today compelling content goes way beyond text. You can no longer stick to the written word.
Many of us know that the organisations we work for provide a terrible user experience. But we believe we are powerless to bring about change. Nothing could be further from the truth.
We all know prototyping is a great tool for developing user interfaces. But that is just the tip of the iceberg. They have so much more potential.
We cannot design the user experience alone. We need the help of our colleagues. That means we have to become advocates for the user experience.
As entrepreneurs we need to step back from day-to-day operations. We need to explore what would happen if we approached our business in a different way.
Our job as designers isn’t to convince people to do things they do not want to do. It is to persuade them to act now and act with our clients rather than the competition.
In today’s knowledge economy digital professionals are the most valuable commodity organisations have. Don’t stay somewhere that doesn’t appreciate that.
Many I.T. departments are under impossible pressure. With ever more demanding needs and years of legacy and new tech, I.T. teams are looking for ways to keep up.
Recently I did an interview with Izabela Russell from New Media Europe where we talk about a range of issues from UX to career progression.
The chances are you are making mistakes in how you recruit digital staff. The result is you aren’t getting the best people possible.
We seem preoccupied with the question of where digital should sit in our company structures. But that isn’t the question we should be asking.
In an interview for the “Agencies Drinking Beer” podcast I talk about how building your brand is about grasping opportunity as much as talent.
Writing proposals are a necessary evil of selling digital services. But even when we win projects, our proposals often fail us. Fortunately there is a better way.
Our mission as user experience champions is to save people from death by a thousand cuts. Small, but significant irritants that add up to be something more serious.
The about us page is where irrelevant content goes to die. Often it shouldn’t exist at all. But when it does, let’s at least make it useful.