The ultimate goal of every website is that users will complete your call to action. Whether that objective is to place an order, complete a contact form, sign a petition or subscribe to a newsletter, we obsess about how to encourage users to take that step. But what happens then?
As a website owner are you using video effectively on your site? As a web designer, can you offer your client quality video services?
The web standards movement has taught us that having best practices and standards in place makes your site more effective. This doesn’t just apply to HTML and CSS, but all kinds of other areas.
Do you really know how users are seeing your content? Are they consuming it via your website as one would expect? There is a good chance they are not.
You may have the ultimate picture of who your users are, but can you say the same thing about your organisation?
Adding details to your design may increase customer satisfaction and engagement, but they can often be hard to justify financially.
Why are companies quite happy to invest in the design of their websites, but think the intranet is unimportant? Is an intranet really less important?
Is it really appropriate for web designers to use tools like Photoshop or Fireworks when designing websites that have to adapt to a variety of screen sizes?
Do the websites that you are involved in contain anything that makes your users go oooh? If you want users to remember and return to your site, there are two things (amongst others) that you have to do: You have to engage them with the design. You must project a sense of quality. Both of […]
Apologies for the long delay since I last posted an audio tip. I have been working on redesigning the Headscape website and this has taken a considerable amount of time. Because the site is relatively small and because all those involved in editing it are more than capable of writing HTML, I decided not to […]
I am currently in the process of writing a post for Smashing Magazine about the importance of providing users with positive feedback. I won’t pre-empt the article here, but I did want to share one example that I didn’t include in the post. It relates to an ecommerce site we built for an audience that […]
Leigh Howells kicks off a series of posts looking at native iOS app design.
Have you seen the cool new generation of animated gifs? Want to do the same but are worried about download speed? I am here to help!
If the Matrix teaches us one thing its that sometimes the client can make better design suggestions than the professional web designer.
When an organisation rebrands it is a massive undertaking. Not only is there the expense of engaging a brand agency, there is also the cost of reproducing all of their print material, not to mention the website. Rebranding is a big risk. It has enormous cost implications and it is often hard to tell whether […]
Don’t look now but animated gifs are cool again!
Why the new iPad proves that progressive enhancement and responsive design are still best practice.
Are you setting your site priorities or is your design doing it for you?
I have set myself a challenge this week and I want you to join me. I am going to improve my print stylesheet. I have done a fair amount of work on it already but there is still improvements that can be made. What about yours? In today’s audio tip I talk a little about […]
Colour is not something I have spoken about before on my daily audio tips. However it is something I have blogged about in the past. Colour is an amazingly controversial subjects and the causes many design projects to be delayed. The reason for this is that colour is so subjective. Our opinions about colour can […]