Paul Boag

Giving our clients the best mobile solution

Author:
Paul Boag
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Published:
08 October 2012
Categories:
Digital Insights Mobile
Reading time:
1 minutes

I am worried that as a web design community we might not be giving our clients the best solution when it comes to mobile. There is so much excitement about mobile, both within the web design community and among our clients, that we are rushing into mobile, without really thinking through what the client actually…

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I am worried that as a web design community we might not be giving our clients the best solution when it comes to mobile.

There is so much excitement about mobile, both within the web design community and among our clients, that we are rushing into mobile, without really thinking through what the client actually needs.

This has concerned me so much that myself and Rob Borley decided to write an article for Smashing Magazine. If you have a few minutes, please take the time to read it. I really believe we need to think twice before suggesting potentially expensive solutions to our clients.

If you don’t have time to read the article, try listening to it instead using the player above.

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I’m a UX consultant and conversion optimization specialist with 32 years in digital. I help teams create user experiences that work; winning support, improving results, and making change stick.

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Email: paul@boagworld.com
UK Based – Clients in North America, Europe, Asia, Australia.

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