Paul Boag

How to convince clients to sign-off

Published:
09 June 2017
Reading time:
2 minutes

Do you find it hard to convince clients to sign-off work? That might be a new working approach, a new design aesthetic, a new technology platform. The list goes on. If you do this one-day workshop is for you.

Designing Websites That Convert

Join a 4-hour live masterclass with Paul Boag and learn how to turn landing pages into conversions using design, copywriting, psychology and marketing — plus a live review of your own site.

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Who is the workshop for?

This workshop is ideal for anybody who has to work with clients. You might work at an agency or even in-house. You could be a designer, project manager, agency owner or even a developer. If you find yourself battling to get a client to sign off, then this workshop is for you and your team.

What does this workshop cover?

In this full-day workshop veteran digital designer and agency owner, Paul Boag will teach you the most critical skills you need in your career; the ability to convince.

Convince clients or stakeholders to take a risk, to step out of their comfort zones and embrace change.

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Sounds good? Get in touch!

This workshop isn’t about tricking clients. It isn’t about learning the techniques of a manipulative salesman. It is about learning to work collaboratively with others to help them understand why your approach is in line with digital best practice.

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What will I learn?

By the end of this workshop you will:

  • Better understand your clients and colleagues.
  • Utilise many of the fundamental techniques of persuasion.
  • Work with others in a way that puts you in control.
  • Educate colleagues and clients without patronising.
  • Resolve conflicts in a professional and advantageous manner.
  • Be able to better deal with problem people.
  • Avoid committee-based decision making.
  • Advance your agenda even when you lack authority.
  • Maintain project momentum and avoid endless debates.

How will my company benefit?

This workshop will not just help you individually. It will benefit your entire company. Just some of the advantages to your business will include:

  • The speed at which new digital products and services get released will increase.
  • There will be less conflict between team members and clients.
  • The cost of implementing new projects will decrease.
  • Customers and colleagues will be better educated about digital best practice.
  • There will be clearer lines of communication.
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Workshop Schedule

This one-day workshop is broken down into four parts. Each session provides lots of opportunity to ask questions about the specific challenges you face. The four sessions are:

  • How to understand your colleagues and clients.
  • Break.
  • How to create winnings arguments that convince.
  • Lunch.
  • How to engage others through collaboration.
  • Break.
  • How to recover when things go wrong.

How to book

I am currently only running this workshop as an on-site, one-day course. If you have a team who could benefit from learning how to work with clients more effectively, get in touch. I would love to come and spend some time working with you.

Get in touch

  • Free access to 3 books including Click! that teaches you how to encourage clicks without shady tricks.
  • Choose between multiple email courses.
  • Choose between in-house or freelancers and agencies content.
  • Learn from an expert with over 30 years experience.

About me

I’m a UX consultant and conversion optimization specialist with 32 years in digital. I help teams create user experiences that work; winning support, improving results, and making change stick.

Contact me

Email: paul@boagworld.com
UK Based – Clients in North America, Europe, Asia, Australia.

how I help

  • UX Strategy – Spot what’s blocking a great experience and get a clear plan to fix it.
  • Improving Conversion – Simple, evidence-based changes that make every click count.
  • Coaching & Leadership – A sounding board to help you lead with clarity and confidence.
  • Training & Workshops – Hands-on sessions, playbooks, and self-learning so your team keeps improving.