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Have you ever wondered why you encounter so many bad user interfaces everyday? The answer is not as straightforward as you might think.
- Season 10
- Running Time:
- 0 Minutes
Lots of clients and organisations pay lip service to being customer centric. In this week’s podcast we give you the arguments to convince them that lip service is not enough. Being user centric is more important than ever before.
Having worked with over 30 higher education institutions I have come to consider myself a part of the sector. I have battled with the same challenges. Challenges to bring about digital change in the face of institutional inertia. This has led to the following thoughts. I hope they help.
Behavioural psychologist Susan Weinschenk shares some secrets on getting people to do stuff.