Once upon a time, a website was built by web designers. Today digital consists of many hugely varied roles which all have to work together. In this season of Boagworld, we look at those different roles and explore what they involve in practice. We ask what exactly people do and how their career led them to where they are today.
Now that we’ve covered the stacking process, in the episode, I want to cover some extra resources that’ll help you. That includes equipment, software, and much more. I also want to give you some next steps, so you can get started on this right away. By the end of this episode you’ll be fully armed to start building your own stack!
Last week, we covered the content stack, and how it works. This week, we’ll get right into how to create it, from start to finish. If you don’t have the time to create great quality blogs, videos and Podcasts, then I’ll show you how through smart repurposing. This isn’t just plain cutting and paste. Instead, I’ll show you a way of creating and repurposing which takes advantages of the direct strengths of each. Not only that, but every element links and builds, so that you build engagement and trust with every episode.
Let’s begin with the problem. What are you struggling with in your business or your hobby content? For most, it’s two things: Reach and trust.
Reach, because we want more people to find out about what we do. Trust because, once they’ve found us, that’s what turns them into buyers. In this episode, we’ll cover how content can solve this. I’ll talk about the strengths and weaknesses of text, audio and video. Then, I’ll cover how to create a content stack of all three, and how it creates a funnel that grows reach, builds trust and leads to huge fans of your brand.
This week on the Boagworld Show we are joined by Colin Gray from The Podcast Host to talk about how he makes a living from podcasting and its role within a broader content marketing.
This week on the Boagworld Show we are joined by Lucy Hardy from the Ellen Macarthur Foundation to talk about how she transitioned her career into becoming a digital team lead.
This week on the Boagworld Show we are joined by Sara Soueidan who talks about her career as a developer and how it has taken her all over the world.
This week on the Boagworld Show we are joined by Andrew Millar from a leading UK University to talk about his experiences running a digital team.
This week on the Boagworld Show we are joined by Brooke Baldwin from Facebook to talk about what it is like to do user research for a worldwide audience.
This week on the Boagworld Show we are joined by Kyle Racki the founder of Proposify to talk about his life as a successful entrepreneur.
This week on the Boagworld Show we are joined by Jeremy Keith to talk about his uncanny ability to predict the trends that really matter in the digital field.
This week on the Boagworld Show we are joined by Mentalist Jonathan Pritchard to discuss how UX design and magic have a lot in common.
This week on the Boagworld Show we are joined by Harry Roberts to discuss how his career as a developer has evolved over the years.
This week on the Boagworld Show we are joined by designer, illustrator and Instagram photographer Mike Kus.
This week on the Boagworld Show we are joined by interaction designer Adam Silver whose career has taken him from Tesco and the BBC to the UK Government.
This week on the Boagworld Show we are joined by Vitaly Friedman the Founder of Smashing Magazine to talk about his unusual role and nomadic lifestyle.
This week on the Boagworld Show we are joined by Chris Coyier to discuss his daily work life as founder of CSS Tricks and CodePen.
The Boagworld show is back diving deeper into the huge variety of jobs found in the digital field. This week we ask the question that Marcus has been wanting answered for over 15 years; What does Paul do all day!?
