Boagworld podcast

Truly Lean UX

This free self-learning course teaches you all you need to know to improve the user experience of a website. It does this in a pragmatic way that works within any budget and no matter how tight the timescales.

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How to Become a Good UX Designer: A Beginners Guide
Author:
Paul Boag
Date:
Thu 11 Mar 2021
Reading time:
10 minutes
Runtime:
68 minutes
Latest

How to Become a Good UX Designer: A Beginners Guide

Many people claim to be a UX designer, and many more aspire to become one. In this last ever episode of the Boagworld Show, we explore what a UX designer really is and how you can become a good one.

Work Smarter: Managing UX Projects – 18 Tips for Success
Author:
Paul Boag
Date:
Thu 11 Feb 2021
Reading time:
12 minutes
Runtime:
72 minutes

Work Smarter: Managing UX Projects – 18 Tips for Success

Being a project manager is challenging enough, add on top of that user experience and design debates, and it can be a nightmare. My 18 tips will help.

3 Steps to Improve Website Conversion Post-Launch
Author:
Paul Boag
Date:
Thu 14 Jan 2021
Reading time:
15 minutes
Runtime:
76 minutes

3 Steps to Improve Website Conversion Post-Launch

A website will never be fully effective upon launch. It is only through post-launch optimisation that it will reach its full potential.

How to Test During a Website Redesign
Author:
Paul Boag
Date:
Thu 03 Dec 2020
Reading time:
15 minutes
Runtime:
68 minutes

How to Test During a Website Redesign

In this session of our course on Lean UX, we look at how to integrate testing into a website redesign, without delaying the project or spending a lot of money.

How to Make Design Approval Painless
Author:
Paul Boag
Date:
Thu 05 Nov 2020
Reading time:
10 minutes
Runtime:
74 minutes

How to Make Design Approval Painless

Design is subjective, and everybody has an opinion. Getting design approval can, therefore, be a painful experience. However, getting design approval for a website redesign doesn’t have to be.

Prototyping: Why Bother and Where to Start? A Definitive Introduction
Author:
Paul Boag
Date:
Thu 01 Oct 2020
Reading time:
29 minutes
Runtime:
75 minutes

Prototyping: Why Bother and Where to Start? A Definitive Introduction

Prototyping is a crucial tool in the development of websites and other digital services. In this lesson I explore its potential and share tips and techniques for getting the most from it.

Why and How You Should Create Wireframes With Others
Author:
Paul Boag
Date:
Thu 27 Aug 2020
Reading time:
14 minutes
Runtime:
72 minutes

Why and How You Should Create Wireframes With Others

In this episode, we explore why you should create wireframes for your digital project and how best to approach it by involving stakeholders.

A Fast and Effective Way of Creating an Information Architecture
Author:
Paul Boag
Date:
Thu 30 Jul 2020
Reading time:
17 minutes

A Fast and Effective Way of Creating an Information Architecture

Creating the information architecture for a website can be fraught with problems, especially on large sites. Fortunately implementing a robust process can help.

Why and How to Craft an Online Value Proposition (With Examples)
Author:
Paul Boag
Date:
Thu 25 Jun 2020
Reading time:
13 minutes
Runtime:
79 minutes

Why and How to Craft an Online Value Proposition (With Examples)

Your online value proposition helps define the experience you are seeking to create and is crucial for engaging with the visitors on your site.

How to Define Your Digital Success and Track Usability
Author:
Paul Boag
Date:
Thu 28 May 2020
Reading time:
14 minutes
Runtime:
65 minutes

How to Define Your Digital Success and Track Usability

I have a question for you? How do you know if your efforts to improve the user experience have been successful? Have you clearly defined what success looks like?

About me

I’m a UX consultant and conversion optimization specialist with 32 years in digital. I help teams create user experiences that work; winning support, improving results, and making change stick.

Contact me

Email: [email protected]
UK Based – Clients in North America, Europe, Asia, Australia.

how I help

  • UX Strategy – Spot what’s blocking a great experience and get a clear plan to fix it.
  • Improving Conversion – Simple, evidence-based changes that make every click count.
  • Coaching & Leadership – A sounding board to help you lead with clarity and confidence.
  • Training & Workshops – Hands-on sessions, playbooks, and self-learning so your team keeps improving.
Actionable Insights
Dylan Valade
Puma

Actionable Insights

Paul has the ability to see what is hiding in plain sight. He validated ideas under consideration and provided new, actionable recommendations. The most valuable insight was illustrating how our issues were symptoms of an inefficient UX project team structure.

Genuinely brilliant
Sarah Zama
Oxford University

Genuinely brilliant

Paul is genuinely brilliant to work with. He’s funny, thoughtful, and really good at meeting you where you are. He matches my energy, communicates clearly, and always seems to know how to say the right thing. Working with him feels easy, constructive, and properly enjoyable.

Demonstrates his prowess
CREATIVE BLOQ
Magazine Interview

Demonstrates his prowess

As we talk, a pronounced pattern in Boag’s patter becomes apparent: he enthuses about a topic, demonstrates his prowess and then knocks himself down with a swipe of self-deprecation.

Smart & Generous
Gerry McGovern
Author of Transform

Smart & Generous

Paul is one of the smartest, most passionate, most generous people I know in the web / online industry. He is truly committed to helping organizations become simpler and more customer-centric.

An inspiration
RICHARD HURST
QUEEN MARY’S UNIVERSITY LONDON

An inspiration

Paul is an inspiration, I only wish I’d worked with him earlier in my career. His ability to understand and break down problems and offer advice, drawing on his many years of experience is unrivalled. He genuinely wants to get the best out of you and your organisation and you can’t ask for more than that.

Invaluable
NONDAS PASCHOS
MÉDECINS SANS FRONTIÈRES

Invaluable

Medecins San Frontieres, being a decentralised international association, faces challenges in meeting the needs of a diverse global audience. Paul and the team at Headscape have been invaluable in helping us see the potential of digital for doing this. They have helped us recognize the changes needed to engage with our connected audiences, bringing clarity and innovation to our digital strategy.

Supportive and Challenging
JENNIFER RUSSELL
THE SAMARITANS

Supportive and Challenging

It’s been a pleasure working with Paul. He manages to be both supportive and challenging at the same time and has a very accessible approach. It’s been a really inspiring process and I would love the opportunity to work with him again.

Entertainingly Informative
JOANNA SOUZA
UNICEF

Entertainingly Informative

We can count on Paul to be entertainingly informative. When we bring him to speak at our workshops, people walk out of the session energized and with a better understanding of how a multichannel journey should be assessed and optimized. Thanks Paul!

Best investment
RIVKIE LIEBERMAN
MOTIF STUDIO

Best investment

You’re the best investment I’ve made thus far in my business, and that includes a previous coach, paid mentors and many courses! Your expertise is absolutely invaluable. Thank you!

Moves the Needle
Brooke Mills
Beginning Boutique

Moves the Needle

It’s not a question of whether I’d work with Paul again, but what we’re doing next. He takes the time to deeply understand your business and goals, then moves the needle across the growth levers that matter most.