Give users a sense of control

I am really impressed by Graze.com for numerous reasons, not least of which is the sense of control you have over your orders. Control empowers users and gives them confidence when using your website.

Graze.com website

Related Post

Jared Spool talks about calls to action In episode 4 of season 1 we discussed calls to action. This included a short segment from usability expert Jared Spool. Now we are releasing the full ...
  • Cancelling a box from Graze however isn’t that simple. I know they want to keep people buying their boxes but it does take a good search to actually cancel fully. 

  • Hi 
    http://www.riverford.co.uk/ have nice functionality for regular deliveries too.

  • Nice tip, Paul. And I got to say I’m fascinated by Graze. Does anyone know of a similar service over here in the States?

Boagworks

Boagworld